Publication of articles on news portals and print media
Cases
Social Media Influencer building an online brand to get verified on Instagram @guga_usa
Before
The influencer actively posted on Instagram but had never worked with publishers and journalists.
Goal
Increase the influencer’s reach through regular media mentions
Get verified on Instagram
Build trust with prospective real estate buyers
How we did it
We have identified a pool of media that potential clients of the company read, developed a content plan and agreed with the editors for cooperation.
Every month we prepare 1-2 publications for news portals about business, which are well indexed by Google News
Alena Nazarova is growing her personal brand in the beauty industry and making the beauty industry business more efficient.
Before
The company got clients exclusively through word of mouth. They had never worked with the media.
Goal
Create a professional brand for the company highlighting their expertise through publications in trade media sources as well as raise brand awareness among the target audience.
How we did it
We created a PR plan that will allow the company to increase its brand awareness by 5-7% in half a year.
Review from Alena Nazarova
![](https://static.wixstatic.com/media/d8eec5_db4dc19de1dc4c178e99bb16e905f904f000.jpg/v1/fill/w_190,h_348,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/d8eec5_db4dc19de1dc4c178e99bb16e905f904f000.jpg)
You can read the articles here
An online dancing school is building its online presence
Before
The company had no experience of working with the media. They got their clients through word of mouth, Instagram and Facebook.
Goal
Create a PR campaign to boost the company’s reach
How we did it
We wrote and published an article on an online media platform.
You can read the article here
Anastasiya Dyachenko is developing her personal brand in the beauty industry while building a school network to upskill practicing beauty professionals.
Before
The company had no experience of working with the media. They got clients through word of mouth and contextual ads.
Goal
Build the company brand and increase credibility through publications in trade media.
How we did it
We have put together a PR plan to improve profitability and trust.
You can read the article here
Nadia Levandovich is building her personal brand in cosmetic laser treatments. She is also the owner of a beauty franchise “Face glow skincare and Laser” in New York.
Before
The company had no experience of working with the media. They got clients through word of mouth and contextual ads.
Goal
Build the company brand and increase credibility through publications in trade media.
How we did it
We have put together a PR plan to improve profitability and trust.